UnitedHealth Group: Sustainability Report
In July 2020, UnitedHealth Group published its first Sustainability Report, highlighting actions across the company to build a health system that works better for everyone. The report represents the company's commitment to openly and transparently sharing information and updates on longstanding commitments to sustainability, environmental, social and governance efforts.
Along with designing the 40-page report, I was responsible for the creation of a variety of cross-channel assets supporting the internal and external release of the report. Materials included social media posts, a new sustainability hub on uhg.com, paid media assets, emails, executive resources and employee communications.
Approach: Partnered with various executive leaders to create UnitedHealth Group's first Sustainability Report and the cross-channel campaign announcing it's release.
Responsible for: End-to-end creative design and direction, interact with and influence executive leadership, collaboration